Advising how to source premium wine products and how to create individual brands (known as Buyers own Brands) is a significant part of GCW's business. BOBs offer a unique opportunity to develop your own brands.
As margins tighten through intense discounting of key wine brands more and more liquor retailers are developing their own brands to offset the loss of margin in proprietary brands. BOBs, which because they are not competing with established products and therefore are not involved in discounting, offer a unique opportunity for more attractive margins. Greg Wilkins has a wealth of experience in development of BOBs. He has well-established relationships with many wine producers in the key wine regions of Australia and access to several leading label designers, printers and brand creators.
Export
Greg’s extensive network of winery contacts in the primary wine growing
regions of Australia can provide your business with the best wine product, at competitive prices. Greg is so passionate about sourcing quality product that he places his heart and soul into maintaining and receiving re-orders for product. Greg is able to assist throughout the entire process, and is even able to offer advice on wine branding and arrange for label design and shipping.
Import
Greg Wilkins has extensive experience with imports from France and is a regular
visitor to Vin Bordeaux. He has enjoyed extensive success retailing budget French wines and champagne in Australia and his French connections allow him access to over 5000 wine and spirit labels. The options are endless for your business!




